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Web design tips: How To Build Search Engine Friendly Pages
Written by Admin1 on February 25, 2011 – 11:41 am

You followed the first of many web design tips and have chosen a suitable template. Now, you need to attract visitors by making your site search engine friendly. Here’s what you need to do next.

Major search engines use web crawlers to scan the internet for suitable sites to add to their databases. Since the majority of your traffic is likely to come from this source before any other, you need to attract those crawlers. This means making it easy for them to index your site.

Here’s what to avoid:

  • Frames. They only confuse the robots, which means they could abandon your site. Besides, flash pages are difficult for your visitors to bookmark.
  • Flash movies and animated images . Robots can only read text, found in your site’s source code. Important content should be in text format. Add alternate text to any still images on our site to maximize your keyword usage.
  • Using the  wrong HTML tags like <font> to style your page. Use CSS (Cascading Style Sheets) instead because they are more effective and efficient. By using CSS, you can eliminate redundant HTML tags and make your pages much lighter and faster to load.

What you should do:

Use the right meta tags on every page of your site. This enables the search engine robots to see at first glance what that particular page is about and whether or not to index it. Meta tags make the search engine robot’s job easier. This means they will crawl and index your site more frequently.

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